Campus
Monterosa 91
Campus
Monterosa 91
Campus
Monterosa 91

Milan,
Italy

Milan,
Italy

Milan,
Italy

CREDITS
A smart place during the day, an immersive experience at night, Campus Monterosa 91 in Milan proves it transformational nature thanks to a series of site-specific digital solutions designed by Pepper’s Ghost to create a sustainable and efficient space, an innovative, unique entertainment experience

A smart place during the day, an immersive experience at night, Campus Monterosa 91 in Milan proves it transformational nature thanks to a series of site-specific digital solutions designed by Pepper’s Ghost to create a sustainable and efficient space, an innovative, unique entertainment experience

A smart place during the day, an immersive experience at night, Campus Monterosa 91 in Milan proves it transformational nature thanks to a series of site-specific digital solutions designed by Pepper’s Ghost to create a sustainable and efficient space, an innovative, unique entertainment experience

The Salce National Collection Museum retains the largest collection of existing advertising graphics in Italy, donated to the Italian State by Treviso Ferdinando Salce (1877- 1962), called Nando, with will of 26 April 1962.
Nature and transparency are the keywords and the keys to this project. Breaking the barrier between outside and inside, the heart of the building is a wood combining nature and technology.

Transparent LED walls, LED screens create different privacy levels and experiences for tenants, guests and visitors. A Hall of Mirrors plays with nature and its digital representation. A Green Energy Square makes the building’s sustainability soul, with all visitors enabled to improve the energy that powers the building – just walking on the floor.

Nature and transparency are the keywords and the keys to this project.
Breaking the barrier between outside and inside, the heart of the building is a wood combining nature and technology.

Transparent LED walls, LED screens create different privacy levels and experiences for tenants, guests and visitors. A Hall of Mirrors plays with nature and its digital representation. A Green Energy Square makes the building’s sustainability soul, with all visitors enabled to improve the energy that powers the building – just walking on the floor.

Nature and transparency are the keywords and the keys to this project.
Breaking the barrier between outside and inside, the heart of the building is a wood combining nature and technology.

Transparent LED walls, LED screens create different privacy levels and experiences for tenants, guests and visitors. A Hall of Mirrors plays with nature and its digital representation. A Green Energy Square makes the building’s sustainability soul, with all visitors enabled to improve the energy that powers the building – just walking on the floor.

The Terrace turns in a digital theater at night, while a range of services are offered to all users enhancing the best possible life-work balance and all parts of the building contribute to save, serve and spread green energy.
Bespoke music is an unmissable part of this art experience:
Gregorian chants remixed and purposely composed tracks.
This whole installation is all about a full knowledge flow:
information inundating the space, layered in the stone,
washing the public, uniting container and contents.

The Terrace turns in a digital theater at night, while a range of services are offered to all users enhancing the best possible life-work balance and all parts of the building contribute to save, serve and spread green energy.

The Terrace turns in a digital theater at night, while a range of services are offered to all users enhancing the best possible life-work balance and all parts of the building contribute to save, serve and spread green energy.

© PEPPERS GHOST 2021

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© PEPPERS GHOST 2021

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© PEPPERS GHOST 2021

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